RemotevilleRemote Marketing Lead Job in Palo Alto, CA Lightning Labs
Marketing Lead Lightning Labs
$ -
Attention To DetailContent MarketingCustomer AcquisitionDigital MarketingEditingEducational MaterialsGo-To-Market StrategyMarketing AnalyticsProduct MarketingWriting
Mid-level (3-4 years)
Palo AltoCA
25+ employees
BlockchainFintechCryptocurrencySecurity
Role
Who you are
- 3-5 years of experience in Product Marketing or writing-related role at a high-growth startup
- Attention to detail and strong writing and editing skills
- Creative thinker who can effortlessly communicate technical concepts to non-technical audiences
- High-level understanding of bitcoin, the Lightning Network, Lightning community, and Lightning Labs products
- Eagerness to try new things and energized by creative challenges
Desirables
- Passion for bitcoin and Lightning
- Eagerness to engage with the Lighting community
- Interest in building and growing our Marketing vertical
What the job involves
- Design go-to-market strategies and craft compelling stories around products
- Lead Content Marketing and associated activities
- Develop value propositions, narratives, and positioning that translate product capabilities into solutions that better serve customers and community
- Collaborate with the VP of Product to craft and manage achievable timelines
- Drive blog development and coordinate with the Business team to ensure the value to users is clearly communicated
Company
Company mission
Lightning Labs is committed to developing an open protocol layer that utilizes the capabilities of blockchains and smart contracts to facilitate fast, affordable, and private transactions globally. Their mission is to make innovative financial technologies accessible to everyone, enhancing security and decentralization in the payment ecosystem.Company values
- Innovation
- Integrity
- Decentralization
- Security
- Privacy