Marketing Lead

Skills
AdvertisingBudgetingComputer Assisted Coding SoftwareHealthcare Information TechnologyLead GenerationMarketingMarketing Strategy
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Experience in advertising and marketing
  • Experience in analytics
  • Social media management experience
  • Marketing strategy experience
  • Project management experience
  • Ability to manage a small budget for paid and organic activity

Nice to have

  • Hands-on
  • Strategic
  • Data-driven
  • Ambitious
  • Impact-focused

Day to day

  • Oversee and improve the marketing strategy and its day-to-day implementation.
  • Drive paid and organic lead generation while optimising channel mix and CAC performance.
  • Monitor the marketing funnel closely and report progress against key objectives.