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Marketing Manager
Skills
Attention To DetailCampaignsLead GenerationMarket PlanningMarketingMarketing CampaignsMarketing Strategy
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Excellent understanding of B2B software marketing.
- Experience creating and delivering marketing strategies.
- Experience with Organic and Paid Marketing.
- Competency with CRM and analytics tools.
- Demonstrated ability to manage the budgeting process and use of analytical skills.
- Proven track record in delivering marketing campaigns that drive sales growth.
- Ability to work remotely and collaborate effectively through digital tools.
- Experience of Multi-channel content creation and curation.
- Understanding of Lead Conversion strategies and automation is highly desirable.
- Previous experience in travel or fintech would be desirable but not essential.
Nice to have
- Attention To Detail
- Lead Generation
- Market Planning
- Marketing Strategy
- Skilled Multi-Tasker
Day to day
- Raising travel industry awareness and generating leads for the Felloh platform.
- Responsible for website content, sales collateral, in-person events and overall marketing strategy.
- Building off initial groundwork from an external agency and taking full responsibility of all Felloh’s marketing activities.
- Translating the complexity of our product into value propositions to target audiences.
- Increasing inbound sales enquiries from relevant travel businesses.
- Designing and managing the marketing function as we grow and bringing new talent as needed.
- Working closely with the CPO, Onboarding team, COO, and CEO to align marketing strategies and manage budgets.
Hiring process
- Answer questions about handling challenges and job approach
- Reviewers assess responses anonymously
- Name and CV seen only if selected
- 5 assessment questions
- Timeline: Applications open until 12/09/24
- Responses reviewed on 13/09/24
- Interviews arranged from 24/09/24