Marketing Manager
Skills
B2CBusiness Process ImprovementEasily AdaptableIDIQMarketing AnalyticsPreventionSales
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 4+ years of demand generation or customer acquisition experience for high-growth companies
- Experience with Google Ads Bing and Facebook Ads Manager
- Proficiency with Google Analytics Data Studio and Optimize
- Experience with SendGrid Marketo and GetResponse
- Strong quantitative analytical and problem-solving skills
- Ability to make data-driven decisions from noisy data
- Experience in B2C marketing with lead generation and conversion focus
- Excellent project management skills and ability to meet deadlines
Nice to have
- Advanced problem-solving
- Customer-focused mindset
- Strong communication
- Cross-functional collaboration
- Highly organized
- Attention to detail
- Adaptable
- Strategic leadership
- Intellectual curiosity
- Can-do attitude
Day to day
- Generate enrollments across B2B and B2C segments through profitable channel investments
- Build and execute comprehensive marketing plans across paid media organic search and social channels
- Partner with cross-functional teams agencies and vendors to improve performance reporting creative and customer insights