Marketing Manager

Day to day

• Develop and execute demand generation campaigns across diverse digital channels including LinkedIn Meta Google Ads and email marketing
• Create high-quality content (written visual and video) tailored for Jumptech’s different audiences that addresses their pain points showcases industry expertise and fuels demand generation
• Analyse campaign performance using B2B marketing analytics tools and recommend optimisations for maximum ROI
• Develop content calendars and manage content creation processes working collaboratively with designers and copywriters
• Take joint responsibility for organic postings to our Social Media accounts alongside our People Manager
• Plan manage and execute a variety of B2B events including industry conferences executive roundtables and bespoke Jumptech demand generation events
• Oversee all aspects of event logistics ensuring a seamless experience for attendees
• Translate data insights into actionable strategies to improve campaign effectiveness and drive lead generation
• Work closely with the sales team to ensure the timely uptake of MQLs