RRemoteville
Ocushield® logoOcushield®

Marketing Manager

Skills
B2CBriefingData AnalyticsInfluencer MarketingInterest RatesManagementMarketing Analytics
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Owned commercial marketing KPIs including pipeline revenue conversion or retention
  • Analysed performance across the full funnel to identify bottlenecks and optimisation opportunities
  • Some exposure to B2B corporate-buyer audiences or a credible adjacent background
  • Worked closely with Sales commercial and Customer Success
  • Comfortable operating in a matrix and influencing without authority
  • Confident with numbers and can build a pipeline forecast and defend CAC
  • Excellent written and verbal communication
  • Experience using CRM marketing automation and analytics platforms
  • Impeccable attention to detail in a regulated environment
  • UK-based and eligible to work in the UK

Nice to have

  • Commercially minded
  • Data-driven
  • Hungry
  • Ambitious
  • Adaptable
  • Detail-oriented
  • Collaborative
  • Curious

Day to day

  • Lead data-driven B2B marketing strategy across digital eyecare management and physical product lines, using customer insight and attribution to prioritise growth.
  • Own demand generation across content SEO paid media ABM partnerships referrals and events, continually optimising pipeline quality and conversion.
  • Direct partner marketing lifecycle programmes and shared creative resources, while reporting commercial performance through dashboards and clear ROI analysis.