Marketing Operations Manager
Skills
Software As A ServiceAudience SegmentationBusiness IntelligenceClayDatabasesInterpreting DataMarketing Analytics
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 4-6+ years of marketing operations experience in a SaaS startup environment with reporting and analytics ownership
- Deep proficiency in Salesforce and Marketo or comparable MAP and CRM tools
- Strong BI tool experience with Hex Looker or Omni
- Advanced SQL skills for writing QAing and debugging queries
- Proven ability to build reporting frameworks or dashboards used by leadership and demand gen
- Analytical mindset with ability to interpret data spot trends and recommend actions
- Experience partnering with Data Engineering RevOps and Demand Gen
- Strong project management and vendor management skills
- Exceptional attention to detail and ability to manage multiple priorities
- Comfortable with AI tooling and workflows as a plus
Nice to have
- detail-oriented
- cross-functional
- analytical
- self-starter
- fast-paced
Day to day
- Own marketing reporting and analytics across Salesforce and Hex, building dashboards and funnel models that turn raw data into actionable insights
- Lead campaign operations for demand generation, including lifecycle workflows, nurture programs, audience segmentation, and campaign builds
- Manage marketing operations processes end-to-end, from tagging and naming conventions to QA, deliverability, compliance, and agency partner coordination