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Marketing Operations Manager

Skills
HubspotKey Performance IndicatorsLead ScoringMarketing AnalyticsMarketing AutomationMarketing EffectivenessMarketing Operations
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor's degree in Marketing, Business, IT, or related field
  • Proven experience in marketing operations with HubSpot
  • Knowledge of Adobe and Salesforce marketing tools and their migration to HubSpot
  • Excellent project management skills for complex projects
  • Strong analytical skills and attention to detail
  • Ability to train and support marketing teams
  • Excellent communication and interpersonal skills

Nice to have

  • 5+ years in marketing automation technology platforms
  • Knowledge of data management and GDPR regulations
  • Familiarity with web analytics tools

Day to day

  • Lead migration of Marketing Tech Stack from Adobe/Salesforce to HubSpot
  • Develop and execute migration plans, identify risks, and ensure smooth transition
  • Configure and integrate HubSpot, optimize marketing processes, and provide training and support to the marketing team