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Marketing Operations Specialist
Skills
Analytical SkillsBusinessCampaignsCustomer Relationship ManagementData AnalyticsMarketingMarketing Analytics
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 2–3 years' experience with CRM and marketing automation platforms
- Hands-on experience building workflows lists and campaign assets
- Strong data skills including collection manipulation segmentation and enrichment
- Analytical mindset with reporting dashboards A/B testing and funnel ROI analysis
- Comfortable with Excel including pivot tables graphs and basic modelling
- Process-oriented with ability to connect operations to business outcomes
- Actively uses AI to improve processes team efficiency and data organisation
- Able to work at pace and adapt quickly to changing priorities
Nice to have
- Curious
- Process-oriented
- Analytical
- Adaptable
- Collaborative
Day to day
- Own and manage marketing systems data and automation across Marketing Sales and Business Unit teams
- Build and maintain HubSpot workflows lists sequences nurture programmes emails landing pages forms and campaign assets
- Analyse campaign performance funnel health pipeline contribution and marketing effectiveness while improving processes and AI usage
