Marketing Operations Specialist

Skills
Software As A ServiceAdministrationBriefingDocumentationGo-To-Market StrategyHubspotMarketing Analytics
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of experience in marketing operations campaign operations or similar role in a fast-growing B2B SaaS organisation
  • Hands-on experience administering and optimising Martech tools such as HubSpot Salesforce Asana Dreamdata Notion Dust or similar platforms
  • Ability to design and implement operational workflows checklists and process guides that improve consistency and reduce friction at scale
  • Strong systems-thinking approach to tooling hygiene including naming conventions field consistency and platform cleanliness
  • Practical experience with automation and AI tools such as Dust or Zapier to eliminate manual work
  • Strong documentation instincts with playbooks templates and process guides that teams have adopted
  • Collaborative working style across Marketing and GTM

Nice to have

  • Systems thinker
  • Detail oriented
  • Process driven
  • Collaborative
  • Proactive
  • Organized

Day to day

  • Own day-to-day marketing operations execution across recurring workflows including campaign setup list management form flows routing checks UTM governance and lifecycle stage hygiene.
  • Maintain and improve process documentation checklists and operational playbooks so the team has a clear reference for working consistently.
  • Build reusable templates standardised workflows and intake processes that reduce manual work and help teams self-serve.
  • Manage Martech tooling hygiene across HubSpot Notion Asana Dreamdata Dust and Google Workspace while troubleshooting issues and supporting audits.