Marketing Science Lead

Skills
MarketingMarketing ScienceMeasurementsPaid Social Media
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Experience in paid advertising analysis
  • Experience leading high-impact cross-functional projects
  • Expertise in core measurement strategy and operational activities
  • Ability to extract novel insights from ad measurement and campaign data tables
  • Influence on measurement product, partnerships, and research roadmaps
  • Strong client and agency advertiser communication skills
  • Skilled in consultative selling and campaign measurement setup

Nice to have

  • Industry knowledge
  • Research skills
  • Technical skills
  • Cross-functional support
  • Subject Matter Expertise (SME)
  • Innovation
  • Data analysis
  • Communication skills

Day to day

  • Responsible for all measurement and insights work for one or more large verticals or geographies
  • Autonomously handle ads measurement and insights, full funnel, for a medium to large vertical, sub-vertical, or geo
  • Maintain a clear long-term strategy for your book, rooted in industry knowledge, research, and performance
  • Take on sophisticated and ambiguous measurement research problems that require creative solutions, technical skills, and cross-functional support to execute
  • Create novel techniques for analysis and, in some cases, innovative ways to test proof of concept measurement solutions

Hiring process

  • Send CV