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Informa Markets logoInforma Markets

Marketing Specialist

Skills
Audience DevelopmentAudience SegmentationCopywritingEmail MarketingSearch Engine Optimization
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 2+ years marketing experience with online/digital marketing, audience development and audience segmentation
  • Proficient in the use of Microsoft365
  • Excellent verbal and written communications skills
  • Strong attention to detail and proactive behavior and attitude
  • Outstanding project management skills
  • Excellent organization, planning, multi-tasking and time management skills
  • Ability to work independently and with a team in a fast-paced work environment; comfortable working on multiple projects with ability to meet short deadlines
  • Familiarity with Eloqua, Adobe Experience Manager (AEM), WordPress, Adobe Analytics, Dreamweaver, Photoshop, Google AdWords, AdRoll, Social Media channels, and Salesforce

Nice to have

  • Proactive behavior and attitude
  • Strong attention to detail

Day to day

  • Collaborate with the team on building and nurturing audience engagement for various trade show events.
  • Execute components of marketing plans for events and individual sessions.
  • Coordinate with multiple departments like Design, Production, Web, Sales, and Marketing Services to design, document, and execute marketing programs.

Hiring process

  • This posting will expire on 10/29