Remote Marketing Strategy & Analytics Manager Job in United States Okta

Who you are

• 5+ years of experience in Marketing, Operations and Analytics in a B2B environment
• Advanced experience in Tableau
• Strong experience in Salesforce CRM, Snowflake and Excel
• Strong analytical skills, cross-functional collaboration, and influence along with the ability to deal with ambiguity
• Full-funnel metrics experience across attributable and non-attributable conversion actions
• Knowledge of leading Martech tools, including database management, data hygiene, and integrations with first-party and third-party systems
• Data-driven storytelling experience
• Ability to communicate and influence effectively across a global, matrixed organization

Desirables

• Sales analytics or operations experience
• Experience across multiple go-to-market motions: enterprise sales/account-based marketing, product led growth and partner marketing
• Digital Analytics experience, including systems like Google and Adobe Analytics
• SQL Proficiency

What the job involves

• Build and iterate self-service reporting in Tableau for key Marketing functions, including Field and Partner Marketing, Brand, Events, Sales Development and more
• Building analytics for our Sales Development operations team
• Drive ad-hoc analyses to explain changes in performance and present actionable recommendations to Marketing Leadership team
• Partner with internal teams on processes to ensure data accuracy and uninterrupted lead flow delivery to our Sales teams
• Partner with Sales Strategy & Operations and Marketing Strategy & Planning teams on quarterly operating reviews, ad-hoc analyses and reporting enablement
• Work cross-functionally with Okta’s Data & Insights and Marketing Ops team members to build accurate data sources and pipelines to power Marketing reporting
• Provide end-to-end analytics support for marketing experiments, including establishing a measurement framework, A/B testing and reporting