Marketing Technology Manager

Skills
AdoptionContinuous ImprovementMarket ResearchMarketing AnalyticsNegotiationOperations ManagementPermissions
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor’s degree required
  • 3-5+ years hands-on experience with HubSpot
  • Strong technical expertise in HubSpot
  • Proficiency in Google Analytics GA4
  • Expertise in Google Tag Manager
  • Experience with marketing attribution management
  • Experience managing digital marketing systems for legal compliance
  • Familiarity with GDPR CCPA and ADA compliance
  • Experience with data privacy platforms such as Osano or OneTrust preferred
  • Experience configuring marketing technologies including WebFlow and EventBright
  • Experience with multi-unit business models a plus
  • Experience project managing marketing tool implementations end to end
  • High proficiency with Excel Power BI or similar BI tools
  • Detail-oriented with strong problem-solving and organizational skills
  • Excellent verbal and written communication skills
  • Ability to influence others
  • Ability to work efficiently in a fast-paced environment
  • Ability to work independently and as part of a team
  • Good judgment strong character ethics and high standards

Nice to have

  • detail-oriented
  • problem-solving
  • organized
  • influential
  • independent
  • team-oriented
  • ethical
  • fast-paced

Day to day

  • Optimize marketing processes, technology, and metrics to improve efficiency and execution
  • Configure and manage marketing systems to support campaigns, automation, reporting, and user access
  • Partner with cross-functional teams to translate business needs into technical requirements and drive continuous improvement
  • Monitor compliance, performance, and software releases while resolving issues and supporting new feature adoption