Online Brand Manager
Skills
AnalyticsBrandingBusinessData AnalyticsInterest RatesMarketingOnline Retail
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Strong understanding of online retail dynamics and consumer journeys
- Ability to translate digital metrics into actionable business insights
- Expertise in e-merchandising and online visual standards
- Familiarity with digital touchpoints and content syndication
- Exceptional stakeholder management skills across teams and agencies
Nice to have
- Entrepreneurial
- Collaborative
- Fast-paced
- Analytical
- Commercially minded
Day to day
- Drive e-commerce growth and digital brand presence for the UK CPD portfolio
- Lead the online consumer journey from awareness to conversion
- Define and execute e-commerce strategies to increase online retail sales and market share
- Manage e-merchandising catalog optimization promotional campaigns digital assets and platform coordination
- Track analyze and report on digital shelf metrics traffic and conversion to improve ROI