Organic Marketing Lead
Skills
CoachingEarned MediaInstagramInterest RatesLeadershipMagnetsManagement
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Proven experience scaling personal brands or influencers organically
- Worked with well-known names in personal development niche
- Can speak in specifics formats metrics timelines decisions
- Has ridden algorithm waves and survived platform changes
- Obsessed with reach resonance and momentum
- Direct and data-informed
- Comfortable challenging the creator respectfully
- Strategic thinker and operator
Nice to have
- Calm under pressure
- Not precious about content
- Excited by big goals
- Understands creators deeply
Day to day
- Lead organic growth strategy across podcast social newsletter website and PR to expand Alyssa Nobriga’s reach and influence.
- Design viral content systems identify breakout formats and guide what to post and what to stop posting.
- Direct editors social managers writers and contractors to execute fast scale content output and protect brand positioning.
Hiring process
- Apply through the application form only