Outbound Specialist
Skills
Analytical SkillsCampaignsInbound MarketingInterest RatesLead GenerationLead QualificationMessaging
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Experience with email outbound tools such as Instantly or similar
- Experience with LinkedIn outreach tools such as HeyReach or similar
- Ability to monitor deliverability inbox placement and campaign performance
- Familiarity with HubSpot Airtable Zapier Apollo Clay and enrichment tools
- Strong ability to source qualified leads and identify prospect segments
- Experience running A/B tests on copy offers subject lines and sequences
- Comfort balancing scale relevance and conversion quality
Nice to have
- Analytical
- Creative
- Hands-on
- Detail-oriented
- Commercially aware
- Self-starter
Day to day
- Own and scale the outbound lead generation engine across email and LinkedIn.
- Source high-quality prospects and build continuously running campaigns that keep the pipeline full.
- Test messaging and optimize sequences to improve reply rates positive responses and meeting conversions.