Paid Media & Growth Expert

Skills
Collaborative EnvironmentContract Research OrganizationData AnalyticsEmail DesignLanding PagesMarket ResearchOptimization
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Experience managing performance campaigns on Meta Google and TikTok for eCommerce or digital-first businesses
  • Strong media planning marketing communication and new media skills
  • Proficiency in research data analysis and experimentation
  • Hands-on experience with Meta Ads Manager Google Ads Google Analytics TikTok Ads Manager and attribution tools
  • Proven track record of improving ROAS CAC LTV and conversion rates
  • Strong quantitative skills attention to detail and comfort with budgets forecasts and performance models
  • Ability to work independently remotely and manage multiple client accounts or projects
  • Bachelor’s degree in Marketing Business Communications or related field or equivalent experience

Nice to have

  • Collaborative
  • Detail-oriented
  • Analytical
  • Independent
  • Fast-paced

Day to day

  • Plan, launch, and optimize paid media campaigns across Meta, Google, and TikTok for eCommerce clients
  • Build and manage campaign structures, conduct A/B tests, and refine targeting and bidding strategies using performance data
  • Analyze campaign metrics, prepare clear reports, and translate insights into actionable recommendations for clients and stakeholders
  • Collaborate with account managers, creatives, and developers to align strategy, messaging, and growth experiments