Remote Paid Media Manager Job in United States Crunchbase

Who you are

• Bachelor’s degree in Marketing Business or a related field preferred or equivalent experience
• 3+ years of experience planning and executing paid media campaigns with a strong track record in managing and optimizing campaigns across search social and display
• SaaS and/or startup experience is highly desirable
• Skilled in designing and executing experiments to drive growth
• Proven ability to meet performance metrics such as CPA ROAS and LTV
• Proficient with Google Suite strong Excel skills and proficiency in SQL
• Experience with scripts Google Tag Manager & GA4 preferred
• Excellent verbal and written communication skills
• Excellent interpersonal and collaboration skills
• Ability to function well in a high-paced environment

What the job involves

• Oversee the entire ad creation process from creative brainstorming and audience targeting to agency direction and campaign launch
• Monitor spend and performance to ensure ROAS goals are met and leads convert efficiently throughout the customer journey
• Collaborate with Product Engineering and Analytics teams to design and execute tests that attract the right customers and boost revenue
• Work closely with Analytics to ensure paid media attribution aligns with best practices and accurately captures all ad-sourced conversions
• Develop creative solutions act quickly and confidently present to internal stakeholders to inform decisions and prioritize resources
• Report on paid media progress and ensure clear and effective communication of paid media insights challenges and successes