Paid Media Manager
Skills
AdoptionAllocationsCreative DevelopmentEnhanced Data Rates For GSM EvolutionInstagramMarketing AnalyticsOptimization
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3-5 years managing paid social and paid search campaigns across multiple channels
- 2-3 years of managerial experience overseeing channel experts or media buyers
- Proven success building executing and reporting on multi-channel PPC campaigns
- Direct experience managing paid social and paid search advertising campaigns
- Track record of overseeing paid media buyers delivering strong results
- Expertise in digital advertising management tools platforms and best practices
- Experience presenting digital marketing results to senior stakeholders
- Strong analytical organizational and problem-solving skills
- Comfort working in a fast-paced environment with shifting priorities and deadlines
- Strong written and verbal communication skills
- Bachelor's Degree in Marketing Business Administration or related field or equivalent experience
Nice to have
- Interest in anime
- Interest in manga
- Publishing background
- Entertainment background
- Home video familiarity
- Project management tools experience
Day to day
- Drive digital advertising strategy across paid social paid search and other digital channels
- Plan execute optimize and measure PPC campaigns with clear documentation and actionable insights
- Lead a paid media team and collaborate with cross-functional partners to align campaign work with business goals