RRemoteville

How Remoteville checks and expires listings

Bonfire logoBonfire

Paid Media Specialist

Skills
Advertising CampaignsComputer LiteracyContract Research OrganizationMVTMarketing StrategyPaid Search StrategyReturn On Investment
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Oversee paid acquisition strategy and execution to promote Bonfire and drive new users.
  • Manage all ad platform campaigns, budgets, and projections.
  • Identify and test new marketing channels and tactics.
  • Own the reporting process to accurately report on the ROI of advertising campaigns.
  • Collaborate with the marketing team to develop, execute, and optimize marketing strategies.
  • Manage relationships with external vendors.
  • Perform competitive and industry research to stay up to date on the latest trends.
  • High School Graduate OR equivalent.
  • 3+ years of tactical paid search and/or social experience.
  • Present case studies on paid search and/or social strategies.
  • Travel documents like an unexpired passport.
  • Access to a distraction-free home workspace with high-speed internet and smartphone.
  • Technologically savvy, ability to adapt to technology changes.
  • Good working knowledge of Google business and collaboration tools/software.

Nice to have

  • Deep understanding of paid search and social advertising platforms.
  • Strong understanding of all marketing channels.
  • Proven success across paid marketing channels.
  • Excellent communication skills.
  • Drive and curiosity to test and explore new channels.
  • Self-motivated with new ideas.
  • Up to date with the latest marketing trends.
  • Strong project management abilities.
  • Effective analytical skills.
  • Experience running and analyzing CRO experiments.
  • Familiar with modern analytics platforms.
  • Ability to comprehend technical documentation.
  • Seek diverse perspectives.
  • Operate safely in the workplace.

Day to day

  • The Paid Media Specialist is a critical member of our Growth Marketing team and will be responsible for driving new users to Bonfire across all marketing channels.
  • Manage all ad platform campaigns, budgets, and projections while optimizing for ROAS and various performance metrics.
  • Collaborate with the marketing team to develop, execute, and optimize marketing strategies to acquire new quality users that drive value for Bonfire for years to come.