Paid Social Manager
Skills
CampaignsKey Performance IndicatorsManaging Large BudgetsMedia ManagementPaid Media AdvertisingPaid Social Media
What the job involves
The main requirements, responsibilities and hiring steps.
Day to day
- Being responsible for the day-to-day paid media management of our large portfolio of campaigns
- Mentoring less experienced members of the Paid and Campaign delivery team
- Optimizing social campaigns across multiple campaigns across all channels
- Being data focused and mathematically inclined
- Displaying creativity when using ad tools
- Driving ROI and trackable conversions not just to amplify views
- Tracking conversion and pixel implementation
- Explaining a paid strategy to clients
- Working well in teams and thriving under pressure
- Working on proposals for prospective clients by identifying strategies for each brand and their target audience
- Attending pitches for prospective clients and assisting the client services team in selling paid media services
- Taking responsibility for ensuring numerous KPIs are hit and paid media campaigns are delivered
- Overseeing and managing large budgets on multiple social campaigns
- Reporting on campaigns and liaising with account managers to ensure the client is happy with results
- Running global campaigns
- Proficient reporting
- Confidently solving problems for our global clients