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Paid Social Marketing Manager
Skills
BudgetingChannel Account ManagementTrainingCompetitive LandscapeCross-Functional CollaborationsMarketing AnalyticsPaid Social Media
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3+ years in performance marketing particularly in paid social channels
- Expert in Meta bidding targeting and optimization with hands-on campaign experience
- Proven track record in scaling growth through a creative first approach
- Strong analytical skills for data interpretation to make informed decisions
- Excel in strategic prioritization and decision making balancing long-term and short-term needs
- Excellent written and verbal communication
- Excellent project management and cross-functional collaboration skills
Nice to have
- Experience with Pinterest
- Experience with TikTok
Day to day
- Lead creative and advertising initiatives across paid social channels
- Collaborate with teams to optimize customer journey from ad exposure to conversion
- Drive revenue growth through a comprehensive cross-functional approach