Paid Social Media Strategist
Skills
CanvaCreativeCreative StrategyCross-Team CollaborationData AnalysisDigital StrategyFacebook Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Proven experience generating leads through paid social campaigns
- Meta Ads experience is required
- Ability to write headlines and create strong ad visuals
- Comfort with A/B testing and data interpretation
- Familiarity with Meta Ads Manager Spreadsheets Canva ChatGPT and Midjourney
- Self-motivated with a dedicated home workspace
- Ability to work independently in a remote environment
- Strong communication skills for remote team collaboration
- Bias toward solutions and problem solving
Nice to have
- Data-driven
- Creative
- Self-motivated
- Independent
- Collaborative
- Fast-paced
Day to day
- Develop, launch, and manage high-performing Meta lead generation campaigns for home services partners.
- Write persuasive ad copy and create eye-catching visuals using tools like Canva, ChatGPT, and Midjourney.
- Analyze performance data, optimize campaigns, and rapidly iterate to improve real business outcomes.
- Collaborate with account teams and leadership to support client success across multiple verticals.