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Partnerships Marketing Manager

Skills
B2B MarketingBespokeBusiness-To-BusinessCo-MarketingExternal RelationshipsMarket PlanningMarketing Analytics
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of experience in B2B marketing and at least 3 years in a partnership marketing role
  • Strong cross-functional collaboration skills particularly with sales teams
  • Proficient in Google Analytics Marketing Automation Tools and Salesforce
  • Creative and analytical skills to analyze campaign success and present findings
  • Impeccable attention to detail and strong verbal and written communication & presentation skills
  • Independent self-starter with a robust work ethic and integrity
  • Ability to navigate a fast-paced environment

Nice to have

  • B2B Marketing
  • Bespoke
  • Marketing Analytics
  • Partner Marketing

Day to day

  • Act as the primary point of contact with partner marketing leads and our Channel Sales Team building and nurturing those internal and external relationships
  • Develop and execute go-to-market strategy for new partnerships and continuously work to improve our channel partner program
  • Develop and execute strategic marketing plans across owned paid and earned channels driving leads pipeline through referral partners
  • Create replicable processes campaigns automation tools and resources to support and grow partner relationships
  • Craft compelling messaging and bespoke marketing materials for usage by key partners to promote the Payactiv offering