Partnerships Marketing Manager
Skills
B2B MarketingBusiness StrategyCollaborativeData AnalysisGoogle AnalyticsMarketingMarketing Automation
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5+ years of B2B marketing
- 3 years in partnership marketing role
- Cross-functional experience with sales teams
- Knowledge in Google Analytics, Marketing Automation Tools, Salesforce
- Understanding of marketing technology and advertising landscape
- Experience in scaling partner marketing programs
- Creative and analytical skills
- Attention to detail
- Strong verbal, written communication and presentation skills
- Strong work ethic and integrity
- Ability to work independently
- Self-starter, fast learner
Nice to have
- Collaborative
- Data Analysis
- Strategic Partnerships
Day to day
- Drive and support our business partnership program by developing marketing initiatives to drive adoption and growth
- Strategize, build, execute, and measure programs for prospecting and nurturing high-quality partner leads
- Develop collateral and co-marketing campaigns with existing partners to position Payactiv as the industry leader
- Act as a primary point of contact with partner marketing leads and our Channel Sales Team, building and nurturing those internal and external relationships
- Collaborate cross-functionally with Sales, Marketing, and Account Management Teams to build Partner support plans and co-marketing efforts
- Analyze and communicate results to rapidly scale successful programs and learnings