Performance Creative Strategist
Skills
Creative BriefsCreative StrategyD2CData AnalysisPerformance MarketingMeta AdsCustomer Psychology
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3+ years' experience in creative strategy performance marketing growth marketing or similar role
- Experience working with DTC or e-commerce brands
- Strong understanding of Meta advertising and performance creative
- Ability to develop creative concepts messaging frameworks and performance-driven strategies
- Experience analysing performance data and turning insights into recommendations
- Strong understanding of customer psychology and consumer behaviour
- Excellent communication and presentation skills
- Comfortable managing multiple brands and projects simultaneously
- Highly organised with strong attention to detail
- Proactive commercially minded and able to work independently
- Agency experience preferred
Nice to have
- Commercially minded
- Highly organised
- Proactive
- Independent
- Detail-oriented
Day to day
- Develop and scale high-performing creative systems for ambitious DTC brands.
- Identify performance drivers and build winning creative strategies that improve growth.
- Work closely with internal creative teams, media buyers, and clients to turn insights into effective campaigns.