Performance Lead

Skills
AdoptionAnalytical SkillsCreativity SkillsIT EscalationLeadershipMarketingMedia Buying
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years' experience in performance marketing or media buying
  • Expert knowledge of Meta Ads and TikTok Ads
  • Strong understanding of creative strategy
  • Experience leading or mentoring Performance Managers or paid media teams
  • Strong commercial and analytical mindset
  • Excellent internal and client-facing communication skills
  • Passion for systems process improvement and operational excellence
  • Experience with AI tools or automation in marketing workflows is a bonus
  • Experience across Google Ads YouTube Ads or other paid channels is advantageous

Nice to have

  • Proactive
  • Commercially minded
  • Process driven
  • Collaborative
  • Curious
  • Analytical

Day to day

  • Own a portfolio of high-priority client accounts and lead media-buying decisions across them
  • Take charge of client-facing performance conversations and act as the first escalation point for performance issues
  • Lead and develop the Performance team by running 1:1s prioritisation coaching and workload planning
  • Build scalable systems to improve reporting onboarding QA workflows and AI-driven automation
  • Partner with Creative Strategists and leadership to drive proactive performance strategy and solve complex account challenges