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Performance Marketing Manager

Skills
Business IntelligenceBusiness Relationship ManagementChannel StrategyCreative BriefsFraud InvestigationsNegotiationPerformance Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3–6 years of hands-on affiliate marketing experience
  • Experience managing affiliate platforms such as TUNE HasOffers Cake Everflow or comparable tools
  • Strong analytical skills with advanced Excel or Google Sheets ability and BI tool experience
  • Experience with cross-channel paid media strategy including SEM Paid Social and Display
  • Proven success growing an affiliate program through recruitment relationship management and optimization
  • Understanding of attribution tracking methods and incrementality measurement
  • Excellent written and verbal communication skills for stakeholder presentations

Nice to have

  • data-driven
  • relationship builder
  • cross-functional collaborator
  • program operator
  • strategic planner
  • growth driver

Day to day

  • Own affiliate and strategic partnerships reporting across daily weekly and monthly dashboards to uncover trends anomalies and optimization opportunities
  • Serve as the primary relationship owner for publishers networks sub-networks and technology partners while conducting business reviews and negotiating growth-focused structures
  • Manage affiliate operations and cross-channel collaboration including tracking integrity fraud monitoring brand safety compliance budget discussions forecasting and campaign launches