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Performance Marketing Manager
Skills
AnalyticsContinuous ImprovementConversion TrackingInterest RatesLanding PagesLinkedinManagement
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3–5+ years managing paid search paid social display or programmatic campaigns
- Proven success driving measurable business growth through paid media
- Deep experience with Meta Ads and Google Ads
- Experience with Microsoft Ads LinkedIn Ads Pinterest Ads or Reddit Ads is a plus
- Strong experience with GA4 GTM conversion tracking and reporting tools
- Understanding of attribution audience targeting and campaign measurement best practices
- Strong analytical mindset with ability to turn data into actionable insights
- Experience executing A/B testing and optimization programs
Nice to have
- Analytical
- Test-driven
- Continuous improver
- Travel enthusiast
- Mountain lifestyle interest
Day to day
- Lead paid acquisition strategy across multiple travel brands to drive qualified leads bookings and revenue
- Plan launch and optimize campaigns across major ad platforms using testing targeting bidding and budget management
- Analyze performance data build reporting and improve attribution to uncover insights and scale winning campaigns
Hiring process
- Email resume and cover letter to HR@ski.com
- Share examples of campaigns managed
- Provide performance results achieved
- Explain how data was used to optimize outcomes
