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Performance Marketing Manager
Skills
Google AdsMarketingPerformance MarketingMarketingPerformance Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Day to day
- Leading performance marketing efforts to enhance our online presence and achieve growth targets through effective strategies
- Conducting comprehensive keyword research for SEO and optimizing website content to improve search rankings
- Managing and optimizing PPC campaigns across multiple platforms to maximize ROI
- Developing and executing paid social media strategies to drive engagement and conversions
- Reporting on performance metrics to senior management with actionable insights
- Administering HubSpot, including creating workflows, email campaigns, and developing the company website using HubSpot CMS
- Collaborating with cross-functional teams and external agencies to ensure cohesive marketing efforts