Performance Marketing Manager (Paid Social)

Skills
A/B TestingAd ServingCampaignsCohort AnalysisDigital MarketingDigital Marketing ChannelsKey Performance Indicators
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Execute performance marketing campaigns for B2C subscription-based mobile apps
  • Proficiency in Meta and TikTok digital marketing channels
  • Strong analytical and problem-solving skills for data-driven decisions

Nice to have

  • Experience in multiple acquisition funnels
  • UK or European working permit or passport

Day to day

  • Manage multi-channel paid acquisition strategy with a focus on Paid Social
  • Fine-tune ad creatives, targeting, and bidding strategies
  • Collaborate with creative and product teams to improve user retention

Hiring process

  • Application Review
  • First Call
  • Task to prepare at home
  • Team Interviews