Performance Marketing Specialist
Skills
Business ReviewsCampaignsHiring PracticesKey Performance IndicatorsMarketing AnalyticsMicrosoft TeamsPaid Social Media
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3-5 years of experience in performance marketing with a focus on customer acquisition.
- Proficiency in affiliate tracking software like Everflow, Cake, TUNE.
- Strong data analysis skills, proficient in Excel or Tableau for evaluating campaign performance.
- Excellent verbal and written communication skills.
- Ability to prioritize and manage concurrent projects in a fast-paced environment.
Nice to have
- Affiliate Marketing
- Lead Generation
- Data Analysis
- Project Management
- Communication Skills
- Fast-Paced Environment Adaptability
Day to day
- Monitor daily, weekly, and monthly lead volume and performance to ensure targets are met.
- Assist in the execution of a comprehensive lead acquisition strategy.
- Develop and optimize marketing campaigns for maximum effectiveness and profitability.
- Facilitate the onboard process for new vendors, ensuring compliance and optimal setup for lead generation.
- Collaborate with the Marketing Analytics team to enhance campaign tracking and performance reporting.