Remote Performance Marketing Strategist Job in New York, NY CompuGain

Who you are

• 4 years of experience in managing large-scale paid acquisition campaigns hands-on
• Expertise in platforms such as Google Ads TikTok Meta Snapchat etc. with a focus on Google Ads
• Outstanding Excel and data testing skills (pivot tables VLOOKUP etc.)
• Strong analytical skills with the ability to interpret large datasets and create data-driven results
• Experience running paid online campaigns at a large scale
• High-level English proficiency
• Excellent organizational skills and ability to manage multiple projects simultaneously
• Proactive detail-oriented and able to work autonomously
• Previous experience with dashboarding social media advertising and copywriting are all highly valuable in this role as well

Desirables

• Copywriting experience
• Dashboarding skills
• Social media advertising

What the job involves

• Develop, manage, and optimize large-scale paid acquisition campaigns across multiple platforms such as Google Ads TikTok Meta Snapchat etc. with a focus on Google Ads (all placements)
• Ideate develop and launch new campaigns to drive growth and efficiencies across all brands
• Manage and troubleshoot Google Tag Manager website conversion tracking and GA4
• Conduct in-depth reporting on campaign performance
• Collaborate with cross-functional teams (Marketing Sales Product) to align acquisition strategies with business goals
• Perform extensive A/B testing to optimize campaign performance
• Stay up-to-date with the latest trends and best practices in PPC and digital marketing