Product Marketing, Enterprise

Skills
Software As A ServiceAccount ExecutivesDecksGo-To-Market StrategyMarketing AnalyticsPMMSales
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of product marketing competitive marketing or hybrid sales-and-marketing experience in B2B SaaS
  • Proven record of creating content that influenced enterprise deal outcomes
  • Strong storytelling skills with ability to translate technical concepts into business value for VP and C-level audiences
  • Comfort working directly with sales customers prospects and events
  • High agency and bias to action
  • Experience in BI data analytics or the modern data stack is a strong plus

Nice to have

  • Strategic
  • Proactive
  • Customer-facing
  • High agency
  • Collaborative

Day to day

  • Build and sharpen enterprise sales decks and tailor them for industries personas and strategic opportunities
  • Partner with Enterprise AEs and Solutions Engineers to create deal-specific ROI narratives executive one-pagers and business cases that advance complex enterprise deals
  • Turn customer wins into persuasive customer story presentations and reference content while translating technical concepts into clear business value for economic buyers
  • Create reusable customizable content and proactively identify narrative gaps in account plans and deal reviews to support the enterprise motion