Remote Product Marketing Manager Job in EMEA Canonical

Who you are

• A minimum of 5 years in a Product Marketing function focused on enterprise software
• SaaS experience preferredKnowledge of workflow and process automation case management and no/low code application development
• Knowledge of enterprise content management / content services would also be ideal
• Ability to think strategically about complex issues leading to thoughtful recommendations and action plans
• Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse cross-functional teams
• Conversant in go-to-market strategies and methodologies
• Skilled in leading presentations and discussions with industry analysts business technical and sales stakeholders
• Excellent verbal and written communication skills strong content marketer
• Proven ability to prioritize and differentiate what matters from the noise meeting deadlines without sacrificing quality
• Growth mindset - someone who is not afraid to think big and take on risk

Desirables

• Strategic thinking
• Marketing analytics
• Content services

What the job involves

• Be responsible for go-to-market planning and execution for a range of products
• Lead on content dissemination planning campaign development and planning for planning product launches
• You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
• Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers
• Collaborating with demand generation teams utilizing data and insights to create and improve strategies that drive traffic to our content optimizing marketing funnels
• Work with the teams to plan event webinars and support paid and social media promotion
• PR / AR coordination with Comms manager
• Create and publish content (online and print) in line with marketing plans to deliver on campaigns
• Monitoring the competitive landscape to define product positioning that differentiates