Product Marketing Manager
Skills
B2B MarketingB2B Marketing StrategyGo-To-Market StrategyIntegration Platform As A ServiceMarketingPlatform As A ServiceProduct Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor's degree in Marketing or a related field
- 5+ years experience in B2B technical product marketing for tech/real-time communication platforms
- 3+ years experience in developer marketing for tools and platforms
- Creating resonant marketing strategies for technical and business audiences
- Possessing strong analytical and data-driven decision-making skills
- Excellent communication, project management, and leadership abilities within cross-functional teams
Day to day
- Developing go-to-market strategies for customer loyalty and developer marketing
- Driving product marketing innovation
- Executing actionable plans for developers and business buyers
- Leading and collaborating cross-functionally on brand narrative and product messaging
- Championing problem-solving products in real-time connectivity
- Fostering open communication and insights sharing through data-driven marketing