Scopely is a global interactive entertainment and mobile-first video game company, home to many top, award-winning experiences such as "MONOPOLY GO!," “Star Trek™ Fleet Command,” “Stumble Guys,” “MARVEL Strike Force,” and “Yahtzee® With Buddies,” among others.

Scopely creates, publishes, and live-operates immersive games that empower a directed-by-consumer™ experience across multiple platforms--from mobile, web, PC and beyond.

Founded in 2011, Scopely is fueled by a world-class team and a proprietary technology platform Playgami™ that supports one of the most diversified portfolios in the games industry.

Recognized multiple times as one of Fast Company’s “World’s Most Innovative Companies,” Scopely is a multi-billion-dollar business due to its ability to create long-lasting game experiences that players enjoy for years.

Scopely has global operations in more than a dozen markets across Asia, EMEA, and North America, and is home to many internal game development teams, referred to as Scopely Studios, with additional game studio partners across four continents.

Scopely was acquired by Savvy Games Group in July 2023 for $4.9 billion, and is now an independent subsidiary of Savvy.

For more information on Scopely, visit: scopely.com.

Scopely

Scopely is looking for a Product Marketing Manager to join our Star Trek™ Fleet Command team, helping shape how one of mobile gaming's deepest, most enduring, and most community-driven live-service experiences is understood, experienced, and adopted by millions of players worldwide.

This role sits at the intersection of Product, Live Operations, Marketing, Community, Campaigns, and Player Experience. You will partner closely with Product teams to translate complex systems, features, and roadmap initiatives into compelling player value, ensuring every launch delivers a clear narrative, coordinated execution, and an exceptional player experience.

Product Marketing serves as the connective tissue across the player-facing organization. While Product defines what we build, Community builds trust, Campaign Marketing activates audiences, and Player Experience supports players, Product Marketing ensures every team is aligned around a shared strategy, consistent messaging, and a coordinated go-to-market plan.

Success in this role requires equal parts strategic thinking and hands-on execution. You'll develop positioning, own go-to-market strategy, create messaging frameworks, build launch materials, guide creative development, and coordinate cross-functional teams to bring new features, seasonal content, technical improvements, and major Star Trek moments to life.

Star Trek Fleet Command is one of the most sophisticated strategy games in mobile. The ideal candidate enjoys simplifying complexity, thrives in cross-functional environments, and is energized by turning ambitious product ideas into experiences that players understand, value, and remember.

What You’ll Do

Own the Player-Facing Narrative

Own the player-facing narrative for Star Trek Fleet Command, translating product strategy into clear, compelling experiences that help players understand not just what we're building, but why it mattersChampion the player perspective throughout the product development lifecycle, ensuring features, systems, and content are positioned in ways that resonate with our diverse player baseEstablish messaging frameworks that create consistency across every player-facing touchpoint, from launch campaigns and CRM to roadmap communications and in-game messaging

Translate Product Strategy into Player Value

Partner with Product, Design, Economy, Live Operations, Analytics, and Creative teams throughout feature developmentTranslate complex gameplay systems, progression mechanics, monetization initiatives, technical improvements, and roadmap priorities into compelling player-facing narrativesDevelop positioning, messaging, and value propositions for new features, seasonal content, technical improvements, and franchise initiativesEnsure every major release tells a clear story that connects product innovation with meaningful player outcomes

Lead Go-to-Market Strategy

Own integrated go-to-market strategies for major game features, seasonal arcs, technical improvements, and franchise partnershipsBuild launch plans that align messaging, timing, audiences, business objectives, and player education across every player-facing channelDefine player segmentation and messaging strategies that support players throughout their lifecycle and progression journeyEstablish launch objectives and success criteria in partnership with Product, Marketing, and Analytics teams

Drive Cross-Functional Launch Readiness

Serve as the central marketing partner connecting Product, Community, Campaign Marketing, CRM, Creative, Analytics, Player Experience, Publishing, and external partnersCoordinate launch readiness across all player-facing functions, ensuring messaging, creative assets, support documentation, operational plans, and partner approvals are complete before releaseFacilitate launch planning, milestone reviews, and cross-functional communication to proactively identify risks and remove blockersPartner with Community and Player Experience to ensure player communications, support readiness, and recovery messaging remain aligned throughout launches and live incidents

Own Product Messaging & Creative Stewardship

Create creative briefs, messaging frameworks, presentations, launch documentation, executive materials, and marketing guidance that enable successful execution across the organizationReview and approve marketing assets to ensure consistency across channels and alignment with product strategy, brand standards, and franchise guidelinesPartner with Creative teams to develop high-quality marketing materials that communicate player value while maintaining franchise authenticityManage approvals and asset delivery with Paramount and other external partners

Measure Product Adoption & Optimize Performance

Monitor feature adoption, player engagement, sentiment, campaign performance, and commercial outcomes following launchesPartner with Analytics, Community, and Player Experience to identify player friction, adoption barriers, and opportunities for optimizationTranslate quantitative and qualitative player insights into actionable recommendations for future launches and product improvementsContinuously refine positioning, messaging, and go-to-market strategies through experimentation, testing, and post-launch analysis

Lead the Product Marketing Function

Lead and evolve the Product Marketing discipline for Star Trek Fleet Command, continuously improving launch quality, planning processes, and organizational effectivenessManage the Campaign Manager, providing coaching, prioritization, and strategic direction across day-to-day marketing executionOwn the Product Marketing operating cadence, including roadmap reviews, launch planning, partner coordination, and cross-functional alignmentBuild trusted relationships across Product, Marketing, Creative, Publishing, Licensing, and executive leadership to improve decision-making and executionEstablish scalable frameworks, documentation, and best practices that strengthen Product Marketing's impact across the organization

What We’re Looking For

Who You Are

Strategic, curious, and relentlessly player-focusedComfortable operating at the intersection of product strategy, marketing, and player experienceMotivated by turning complex systems into simple, compelling stories that players understand and valueCollaborative by nature, bringing diverse teams together around a shared vision and common goalsEqually confident leading strategic discussions with executives and producing hands-on deliverables that move launches forwardData-informed but never data-limited, combining analytics with player empathy to make sound decisionsAdaptable in fast-moving environments where priorities evolve and every launch presents new opportunities to learnPassionate about live-service games and excited by the challenge of helping millions of players discover, understand, and engage with new experiences

What You've Done

Translated complex products into compelling player stories, developing positioning and go-to-market strategies that improved player understanding, feature adoption, engagement, and commercial performanceLed integrated product launches, bringing together Product, Creative, Community, Lifecycle Marketing, Analytics, Campaigns, and external partners around a unified player experienceInfluenced product direction through player insights, leveraging qualitative feedback, quantitative data, and market trends to shape messaging, prioritization, and launch strategyBuilt scalable marketing frameworks, creating repeatable processes, messaging systems, and launch playbooks that improved organizational effectiveness and cross-functional collaborationPartnered with multidisciplinary teams to deliver high-impact initiatives in fast-paced, live-service environments where priorities evolve quickly and execution mattersMentored marketers and fostered collaborative, high-performing teams while maintaining a hands-on approach to strategy and executionHave 5+ years of experience in Product Marketing, Go-to-Market, Integrated Marketing, or related roles within games, entertainment, technology, or digital products

Bonus

Experience working on live-service or free-to-play gamesFamiliarity with player lifecycle marketing, CRM, audience segmentation, and experimentationExperience partnering with analytics teams to evaluate player behavior, feature adoption, and commercial performanceExperience working with licensed entertainment brands or franchise partnersFamiliarity with creative production pipelines and integrated campaign developmentPassion for strategy games, mobile games, or live-service productsKnowledge of Star Trek™ and an appreciation for its characters, stories, and passionate global community

About Scopely

Scopely is a leading video game and global interactive entertainment company, home to many of the world’s most beloved and enduring experiences, including two of the most successful mobile games of all-time “MONOPOLY GO!” and “Pokémon GO,” along with “Stumble Guys,” “Star Trek™ Fleet Command,” “MARVEL Strike Force,” “WWE Champions,” the Scrabble® franchise, “Yahtzee® With Buddies,” and many others. Across mobile, web, PC, and console, Scopely creates, develops, publishes, and live-operates one of the most diversified and award-winning portfolios in the games industry — bringing hundreds of millions of players together through a shared love of play.

Founded in 2011, Scopely is powered by its exceptional team — including thousands of world-class gamemakers around the globe, a distinctive tenet-driven culture, and its proprietary technology platform, Playgami. Together, these strengths have fueled Scopely’s position as the #1 mobile games company in the U.S. and #2 globally, generating more than $10 billion in lifetime revenue. Whether building global sensations like “MONOPOLY GO!” from the ground up, or expanding through strategic acquisitions, including the FoxNext, GSN, and Scopely Explore games businesses — Scopely consistently delivers experiences players love today and return to for years to come.

Recognized multiple times as one of the "100 Most Influential Companies in the World" by TIME magazine and one of Fast Company's "World's Most Innovative Companies" and “Best Workplaces for Innovators,” Scopely believes that video games can be a force for good — creating meaningful connections, vibrant communities, and making life better through play.

Scopely has global operations and partners across four continents in more than a dozen countries worldwide. For more information, visit: https://www.scopely.com/.

Notice to Candidates: Scopely will never request payment or financial information during the application or hiring process. Please apply only through our official website and verify that all Talent Partner communications come from an email address ending in @scopely.com.

Should you have any questions or encounter any fraudulent requests/emails/websites, please immediately contact recruiting@scopely.com. Our job applicant privacy policies are available here: California Privacy Notice and EEA/UK Privacy Notice.

Employment at Scopely is based solely on a person's merit and qualifications. Scopely does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. We also consider qualified applicants with arrest or conviction records, consistent with applicable federal, state and local law.

Product Marketing Manager - Star Trek

What the job involves