Product Marketing Team Lead
Skills
EnglishGo-To-Market StrategyIntegrated MarketingMarketing AnalyticsMarketing StrategyPresentationsProduct Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 7+ years of experience in B2B SaaS marketing
- Strong background in Product Marketing and close collaboration with Product and GTM teams
- Proven experience leading a Product Marketing team
- Strong executive communication and stakeholder management skills
- Extensive public speaking experience
- Hands-on experience defining go-to-market strategies for new and evolving products
- Experience shaping and guiding marketing strategies and integrated campaigns
- Strong analytical and strategic thinking skills
- Fluent written and spoken English
- Comfortable operating in a fast-moving competitive environment
Nice to have
- Strategic
- Accountable
- Influential
- Collaborative
- Adaptable
- Decisive
Day to day
- Lead a small Product Marketing unit focused on flagship verification products and guide team priorities, development, and performance.
- Own positioning and messaging for the Sumsub Platform across the assigned product portfolio, ensuring alignment with broader Product Marketing strategy.
- Serve as the primary external spokesperson and evangelist at events webinars podcasts and other forums while partnering cross-functionally to drive revenue growth and consistent go-to-market execution.
Hiring process
- TA screening
- Interview with Director of Product Marketing
- Product Marketing pitch and presentation with the CMO
- Final conversation with a member of the executive team