Programmatic Platform Strategist

Skills
Ad TechAdvertisingDisplay AdvertisingOnline Campaign ManagementProgrammatic AdvertisingProgrammatic Media BuyingSearch Ads 360
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3+ years hands-on experience with digital advertising technology platforms
  • Experience with Google Marketing Platform including DV360 CM360 or SA360
  • Experience with Amazon DSP The Trade Desk Yahoo or Vistar
  • Deep understanding of ad serving buying platforms analytics tagging and measurement
  • Proven experience building optimizing campaigns and working with analytics teams
  • Strong client-facing skills with ability to explain technical concepts clearly
  • Experience designing and delivering platform training is a strong asset
  • Existing Right to Work in the UK without visa sponsorship

Nice to have

  • Client focused
  • Analytical mindset
  • Collaborative
  • Proactive
  • Adaptable

Day to day

  • Act as the platform expert for client teams across digital advertising platforms
  • Translate client objectives into campaign strategies training plans and measurement frameworks
  • Collaborate with account and analytics teams to troubleshoot issues optimize campaigns and improve client outcomes

Hiring process

  • Submit resume and cover letter addressed to Haley Truong
  • Explain why you want to work with Dandelion