Regional Marketing Manager (Spatial Biology) - EMEA
Skills
Field MarketingMarket SegmentationMarketing StrategyMicrosoft ApplicationsMultiple DisciplinesNeeds AssessmentOrganization Skills
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelors' degree in Biology, Biochemistry, Marketing, Business, or related field
- Demonstrable experience in field marketing in the life science industry
- Extensive knowledge of spatial technologies, applications, products, and marketing channels in EMEA
- Creative thinker with a strategic mindset and ability to solve complex problems
- Key marketing skills including customer segmentation, program development/execution, and evaluation
- Understanding of sales pipeline and funnel conversion rates
- Strong organization skills to meet challenging deadlines
- Excellent English communication skills and ability to collaborate across disciplines
- Ability to travel as required for the role
Nice to have
- PhD or Master’s degree
- CRM system experience (ideally SFDC)
- Proficiency in Microsoft applications, especially Excel and PowerPoint
- Additional European language skills, preferably German or French
Day to day
- Develop and implement comprehensive marketing strategies aligned with company goals for the EMEA region
- Conduct market research to identify trends, opportunities, and challenges in spatial biology research
- Lead creation and execution of marketing campaigns for spatial product lines
- Build relationships with key stakeholders and collaborate with global marketing teams
- Plan and execute regional marketing events to promote product awareness
- Track and analyze the effectiveness of marketing strategies
- Educate global marketing on local regulatory requirements
- Drive demand and grow the marketing funnel in collaboration with regional sales teams
- Establish regional operational processes and systems
- Serve as the regional marketing point of contact for spatial product lines