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Retail Media Specialist
Skills
Analytical SkillsAnalyticsBid ManagementDashboardsMicrosoft ExcelOptimizationResearch Skills
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 1-2 years of hands-on Retail Media campaign experience on Amazon Advertising or Walmart Connect
- Strong analytical skills with proficiency in Excel Google Analytics and media dashboards
- Experience in search bid management campaign management campaign optimization and digital media operations
- Excellent communication and time management skills
- Knowledge of retail media KPIs such as ROAS TACoS and CVR plus digital shelf metrics
- Ability to manage multiple campaigns across different platforms and categories
- Experience working in a fast-paced cross-functional environment
Nice to have
- Data-driven
- Detail-oriented
- Proactive
- Collaborative
- Organized
Day to day
- Support retail media managers with campaign setup optimization and reporting across major retailer platforms
- Conduct research to identify keyword opportunities audience segments product categories and in-market interests for campaign development
- Monitor campaign performance and turn data into actionable insights and regular stakeholder reports
- Partner with retail media networks and third-party tools to improve execution and stay current on platform updates