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Retail Media Sponsored Ads Specialist

Skills
E-CommerceClient RelationsDigital MediaKeyword ResearchPerformance AnalysisSearch Engine MarketingSkai Market Intelligence
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Associate’s degree
  • At least 1 year of experience in managing retail media sponsored ads (Amazon, Walmart, Target, Instacart) with a track record of achieving client objectives
  • Understanding of performance marketing, conversion optimization, and online customer acquisition
  • Familiarity with ad technology that supports retail media solutions, such as Skai, Hellium10, Pacvue, Analytic Index, Amazon Marketing Cloud, Intent wise
  • An exceptional eye for detail, analytical and ability to solve problems given the fast-paced nature of our division, the aptitude to multitask
  • Command of essential Microsoft Office applications with the ability to use Excel formulas, functions, and pivot tables at an entry to intermediate level
  • Adept in project and campaign management across concurrent clients and campaigns
  • Strong verbal and written communication
  • Ability to nurture collaborative relationships and work to resolve issues cross-functionally

Nice to have

  • Detail-oriented
  • Problem-solving
  • Multitasking
  • Proficiencyn in Microsoft Office
  • Strong communication
  • Collaborative
  • Project management ability

Day to day

  • Create proposals and participate in client meetings to understand their needs
  • Manage end-to-end sponsored ad product campaigns for entry to mid-tier clients, handling keyword research, budget allocation, and performance analysis
  • Monitor and optimize campaign performance using data insights, conduct A/B testing, and stay current with industry trends and technologies