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Retention Strategist

Skills
Analytical SkillsBriefsCreative BriefsCustomer Relationship ManagementFast-Moving Consumer GoodsManagementOptimization
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3+ years of hands-on Klaviyo experience building flows managing campaigns segmentation and reporting
  • Subscription or consumable product experience strongly preferred
  • Data-driven mindset with cohort analysis and metric-based decision making
  • Strategic thinking with ability to develop hypotheses and drive LTV results
  • Strong client management skills and ability to build trust
  • Deep interest in subscription CPG and retention best practices
  • Experience with A/B testing and lifecycle optimization programs
  • Familiarity with subscription platforms like Skio ReCharge or similar
  • Familiarity with Slack Linear and Figma
  • AI-native mindset using tools like Claude to enhance work

Nice to have

  • Strategic
  • Data-driven
  • Owner mentality
  • Curious
  • Client-focused
  • AI-native

Day to day

  • Own client relationships as the primary retention strategist and trusted advisor
  • Analyze customer lifecycles cohort behavior and churn drivers to uncover growth opportunities
  • Build optimize and test email and SMS flows automations and campaigns in Klaviyo
  • Develop data-driven retention strategies segmentation personalization and lifecycle recommendations
  • Collaborate with design and internal specialists while managing client satisfaction and retention