Sales and Marketing Operations Lead
Skills
Software As A ServiceData AnalyticsKeyword ResearchMarketing AnalyticsPerformance MarketingProfessional ServicesSales
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 7+ years of experience in sales marketing or commercial operations within public sector SaaS
- K-12 education experience strongly preferred
- Demonstrated ability to plan execute and measure multi-channel marketing campaigns tied to revenue and pipeline outcomes
- Strong operational mindset with ability to balance strategy and hands-on execution
- High fluency with sales and marketing platforms including CRM marketing automation analytics and content management systems
- Strong writing and design sensibility
- Excellent communication and collaboration skills across cross-functional teams
- Bachelor’s degree
Nice to have
- Highly organized
- Self-directed
- Action-oriented
- Results-driven
- Fast-paced mindset
Day to day
- Lead coordinated marketing operations across product launches releases conferences events lifecycle programs and account based initiatives
- Run multi channel campaigns across website email social media digital advertising events and trade shows with consistent messaging and audience targeting
- Use AI powered tools analytics and automation to improve workflow efficiency sharpen insights and increase execution velocity across sales and marketing