Salesforce Data Cloud Analyst
Skills
Ad ServingAudience AnalysisCustomer DataDigital MarketingDigital MediaOnline Advertising
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Minimum 8+ years in marketing or digital platforms
- Strong experience with Data Management and Customer Data Platforms
- Familiar with Salesforce Marketing Cloud and Data Cloud
- Familiar with Adobe Customer Journey Analytics
Day to day
- Lead audience activation management processes and evolution
- Oversee data taxonomy creation setup and measurement
- Collaborate with media partners to test and validate data destinations
- Influence internal teams and take leadership role in audience segmentation