Search Engine Optimization Director

Skills
CSSCreativeGoogle Tag ManagerHTMLOrganic SearchPivot TablesSales And Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Remote work from home or Fort Mill Office
  • Travel monthly to Fort Mill, SC
  • At least 5 years of experience in SEO
  • Proven leader with strong performance record and growth from team
  • Strong communication skills and confidence
  • Knowledgeable about Google’s quality rater guidelines
  • Track competitive landscape, identify competitor tactics, changes to SERP, and adapt strategy
  • Technical SEO expertise with CMS, Google Analytics, Looker Studio, Google Tag Manager
  • Experience with Ahrefs, SEMRush, SEOClarity, Botify, Google Search Console, and Screaming Frog

Nice to have

  • Curious and passionate about innovating in organic search
  • Strong in cross-functional collaboration
  • Creative problem solver
  • Comfortable with data tools

Day to day

  • Lead a team of growth marketing analysts and develop short and long-term strategy for Insurance vertical
  • Collaborate with Editorial, Engineering, and Design teams to create robust SEO strategy and develop tooling
  • Own organic performance, analyze search landscapes, innovate, build custom solutions, and promote content with various tools and channels