Search Engine Optimization Specialist

Day to day

• Responsible for developing optimizing maintaining and communicating an SEO strategy for automotive dealer clients
• Monitoring SEO efforts across Ahrefs GSC and GA4
• Understand customers’ goals and execute them timely delivering best-in-class customer service
• Reporting directly to the Head of SEO
• Create optimize and maintain SEO campaigns for clients
• Use Ahrefs and AI tools for keyword research and selecting the best optimizations and topics
• Apply optimizations directly in different content management systems
• Create new GA4 accounts establish event tracking and gather customized insights based on website traffic
• Create implement and track a content schedule
• Propose and implement optimizations to improve performance against benchmarks aligning with SEM strategies
• Communicate with performance managers and internal teams on the status and progress of SEO campaigns
• Quality assurance to check accuracy of updates made to user websites
• Keep updated notes in an SEO log for stakeholders
• Prepare and analyze reports to produce actionable insights
• Analyze large data sets to understand performance trends and inform optimization decisions
• Present findings and recommendations to internal teams and clients
• Prioritize tasks and manage time efficiently
• Keep management informed on task progress