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Senior Advertising Copywriter
Skills
AdvertisingCopywritingDirect Response MarketingEasily AdaptableMediumsPerformance MetricsVideo Scripts
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 4+ years of experience in copywriting preferably for paid channels with 2+ years of experience with direct response and 1+ years of experience writing video scripts
- Practice writing for a variety of paid channels including Facebook Google YouTube and email
- Understanding of performance metrics and the ability to use data to influence creative decisions
- Experience with different copy mediums including ad copy emails and landing page copy but especially with video scripts
- An inherent motivation to make big things happen
Nice to have
- Advertising
- Copywriting
- Direct Response Marketing
- Easily Adaptable
- Mediums
- Performance Metrics
- Video Scripts
- Writing
- Youtube
Day to day
- As a Senior Direct Response Copywriter at FinanceBuzz you'll write snappy performance-driven copy that will be seen by over 44 million readers daily across various paid channels
- You'll play an integral role by educating our audience about the various financial products and services our advertisers offer
- You'll work across a range of personal finance topics combining an understanding of audience intent with product and compliance knowledge to create copy that both informs and performs
- Your goal is to write clear concise performance-oriented copy in the FinanceBuzz style and tone across all our marketing platforms including paid video ads paid social paid search email SMS and push notifications