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Senior AI Performance Creative Lead
Skills
Business Process ImprovementCreative BriefsCreative IndustriesInfluencer MarketingOptimizationPerformance MarketingPhoto Shoots
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3+ years creating high-performing paid social creative for DTC brands
- Strong understanding of Meta advertising and performance creative
- Exceptional creative instincts backed by data and testing
- Experience directing photographers videographers creators or creative teams
- Excellent copywriting and storytelling skills
- Strong project management and organizational abilities
- Comfortable giving direct constructive feedback
- Highly self-motivated and able to move quickly without constant oversight
Nice to have
- Fast-paced
- Adaptable
- Analytical
- Creative
- Self-motivated
- Organized
- Curious
- Performance-driven
Day to day
- Own the strategy behind Meta advertising creative from ideation through execution and optimization
- Use AI tools to generate concepts enhance content create assets write copy and iterate on winning ads quickly
- Work closely with creator influencer photographer videographer and editing teams to produce high-converting performance creative